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FAQ

Frequently asked questions about AI video production — the ordering process, copyright, pricing, coverage areas, and more.

20 entries
01

広告の配信費(媒体費)は料金に含まれますか?

Q: Are ad delivery costs (media costs) included in the price? A: No. Ad delivery costs (media costs) are the responsibility of the client. FAST SHORT is not a "produce and deliver" service; rather, we receive management access to your Meta, YouTube, and other ad accounts to handle delivery and management while making improvements based on data. Please consider video production costs and ad spend separately. A separate management fee is required for operations (delivery, data collection, and optimization). The amount varies depending on the plan and media configuration, so we will provide details upon inquiry.

02

実在の人物や、外国語で話す動画も作れますか?

Q: Can you create videos featuring real people or individuals speaking in foreign languages? A: Yes, we can. By utilizing AI avatar technology (such as HeyGen) and the latest generative AI (such as Seedance), we can produce videos of specific individuals speaking or even speaking foreign languages fluently. We can also handle live-action requests with creative direction that would be impossible to film in reality, such as "the same person broadcasting live from space." Expressions requiring this level of detailed production are available as custom-made orders. Please feel free to start by asking, "Is it possible to create a video like this?"

03

AI:PRとFAST SHORTは何が違うのですか?

Q: What is the difference between AI:PR and FAST SHORT? A: The difference lies in whether you create the content yourselves or we manage the process for you. AI:PR is a monthly subscription tool (from JPY 9,800/month, excluding tax) that allows your staff to generate short-form commercials on their own. It is suitable for companies looking to bring production in-house or those with the internal capacity to handle the work. With FAST SHORT, we handle both production and distribution, continuously delivering high-performing creatives while managing your advertising accounts. This is ideal for those who cannot handle the manual work but want results. A simple way to choose is: AI:PR if you want to "try it yourselves first," and FAST SHORT if you want to "leave everything to us."

04

ブランドのトンマナ(世界観)は反映されますか?

Q: Will our brand's tone and manner (brand identity) be reflected? A: Yes. We produce content only after gaining a thorough understanding of your products, strengths, brand tone, and competitors. Our core approach is to use AI to rapidly generate assets while video production professionals refine them into a "ready-to-use advertising format." We never deliver raw, unedited AI-generated footage.

06

FAST SHORTはいくらからですか?

Q: What is the starting price for FAST SHORT? A: It starts from JPY 300,000 per month for a minimum of 10 videos (excluding tax), with a recommended plan of 20 videos from JPY 600,000 per month (excluding tax). Because it is impossible to determine whether an ad creative is a hit or a miss by producing only one, our pricing is designed around distributing multiple videos simultaneously to identify winning patterns through result comparison. To avoid scenarios where the production budget consumes all funds and leaves nothing for the essential distribution costs, we keep the cost per video low to ensure a sufficient volume. A separate distribution management fee of JPY 300,000 per month (excluding tax, fixed) is required.

07

FAST SHORTとオーダーメイド、どちらを選べばいいですか?

Q: Which should I choose, FAST SHORT or custom-made? A: Choose FAST SHORT if you want to test multiple versions to find a winner, and custom-made if you want to focus on crafting a single high-quality video. FAST SHORT (from JPY 300,000 for a minimum of 10 videos) is ideal for the operational phase of SNS and web advertising, where you swap out creatives based on performance. Custom-made video production (from JPY 700,000) is better suited for projects where a single video serves as a definitive work, such as TV commercials, recruitment branding, or anniversary videos. Many companies combine both approaches; please consult with us to find the optimal balance.

08

最初は何から相談すればいいですか?

Q: What should I provide for the initial consultation? A: It is sufficient if you have decided "what product or service you want to advertise" and "to whom." We will organize and propose what should be produced, on which media platforms, and with what kind of messaging you should test. Please speak with the AI concierge (EVE) on our website or contact us via the inquiry form.

09

しっかり作り込みたい1本は頼めますか?

Q: Can I request a single, high-quality video that is meticulously crafted? A: Yes. For projects where a single video serves as a definitive work, such as TV commercials, brand videos, or recruitment videos, we offer Custom Video Production (from JPY 700,000 excluding tax). We support both live-action filming and live-action x AI hybrids. For maximum cost-efficiency, we recommend using FAST SHORT for the operational phase where high volume is required to find success, and Custom Video Production for high-end, meticulously crafted pieces. Many companies combine both approaches.

10

どの媒体(Meta・YouTube・TikTok・Instagram)に対応していますか?

Q: Which platforms (Meta, YouTube, TikTok, Instagram) do you support? A: We support all major social media and video advertising platforms. We produce multiple variations optimized for each platform, including vertical and horizontal formats, different 3-second opening hooks, captions for silent viewing, and platform-specific thumbnails. Even if your distribution platforms are not yet finalized, we can propose an ideal media mix based on your objectives.

11

AIで作った動画は、仕事で使えるクオリティですか?

Q: Is the quality of AI-generated videos suitable for professional use? A: Yes. Videos intended for advertising are optimized specifically for viewing on social media and web ads. For advertising applications where the majority of viewing occurs on smartphones, performance is driven more by pacing, the opening hook, and clarity of the message rather than excessive high resolution. We use AI to rapidly generate assets while video production professionals refine them into a format ready for commercial use. For cases requiring high-definition display, such as large screens or TV commercials, we provide custom-built production. Our philosophy is to adapt the production method and final finish to suit the specific purpose.

12

修正は何回まで無料ですか?

Q: How many free revisions are included? A: With FAST SHORT, we generally do not conduct individual revision or confirmation cycles for each video prior to distribution. This may sound surprising, but it is not a matter of cutting corners; rather, it is an operational philosophy that has become standard in performance-driven ad production overseas.

13

大手企業の制作実績がありますが、小さい会社でも頼めますか?

Q: You have a track record of working with major corporations, but can smaller companies also place orders? A: Yes. While we have experience working with clients such as AEON RETAIL, Benesse, Lifenet Insurance, and TEPCO Energy Partner, FAST SHORT is designed with a pricing structure that is accessible for startups and small-to-medium-sized enterprises. We cater to a wide range of industries across both B2B and B2C sectors.

14

効果が出るまでどれくらいかかりますか?

Q: How long does it take to see results? A: Ad operations follow a "find a hit, then scale" workflow. The standard approach is to test multiple patterns during the first few months to identify a winning strategy before scaling up. Rather than aiming for maximum results from the very first video, approaching the process with the intent to refine accuracy through continuous iteration will ultimately lead to higher cost-effectiveness.

15

AIだと「不気味の谷」で逆効果になりませんか?

Q: Won't using AI be counterproductive due to the "uncanny valley"? A: Please rest assured. AI video has already crossed the "uncanny valley." As of 2026, generated footage has reached a level indistinguishable from live-action; in fact, the inability to distinguish it from reality has become a topic of debate. Furthermore, our creators always perform a visual inspection to ensure there are no unnatural elements before delivery. By not leaving everything to the AI and incorporating human oversight, you can use our services with peace of mind.

16

まだ何を頼むか決まっていなくても問い合わせていいですか?

Q: Can I contact you even if I haven't decided exactly what I want to order yet? A: Certainly. Most of our inquiries come from clients at the stage of "I want to start using AI for video advertising, but I don't know where to begin." We will listen to your current situation and objectives and help you determine which solution—FAST SHORT, Custom-made, or AI:PR—is the best fit for your needs.

17

普通に制作会社へ頼む数十万円とは何が違うのですか?

Q: How does this differ from the hundreds of thousands of JPY typically spent when hiring a production company? A: The objectives and cost structures are different. Traditional production is designed to "perfect a single video," incurring costs for filming, staff, and studios. In contrast, FAST SHORT is designed to "test multiple versions to find a winner." By utilizing AI generation, we reduce the cost per video and reallocate those resources toward increasing the volume of videos, the number of tests, and ad distribution management.

18

では、私たちは何を見られるのですか?

Q: What will we be able to see? A: You can view the post-distribution performance. While reviewing which creatives achieved what results (win rate, CPA, initial drop-off rate, etc.), we will decide together which direction to focus on next. Instead of debating the merits of the creatives beforehand, this is an operational approach where we determine the next move based on actual results.

19

なぜ「月◯本から」という売り方なのですか?

Q: Why is the service sold in packages starting from a specific number of videos per month? A: Ad creative performance tends to decline after about two weeks (ad fatigue), making it necessary to continuously introduce new assets. Our recommendation of 20 videos is based on an operational philosophy of updating one video every day to match the number of business days in a month (approximately 20 days). By swapping content daily, data on which hooks are effective accumulates, allowing for increased precision with each subsequent cycle.

20

なぜ「配信前に動画を確認しない・修正しない」のですか?

Q: Why do you "not review or revise videos before distribution"? A: Because the final measure of success is determined by distribution results (data), not internal preferences. In traditional video production, multiple rounds of revisions occur before delivery to create a product that "the company likes." However, in advertising, a video favored internally does not always yield results. In fact, the more time spent on the back-and-forth of reviews and revisions, the fewer the number of videos and testing cycles. Therefore, we eliminate the review cycle to increase volume, distribute the content, and retain the creatives that perform best according to the data. The evaluation criteria shifts from "personal preference" to metrics such as "Win Rate, CPA, and Hook Rate (the drop-off rate in the first few seconds)." If you prefer to "meticulously craft and review a single video," we recommend our custom-made services rather than FAST SHORT.

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